Open Ends is a self-initiated fictional arts-week identity. The work below shows three linked design problems, not three invented clients.
The poster has one job before it has any others: make the name and invitation legible at a glance. Large stacked words anchor the open bracket motif.
Identity / Poster / Public invitation
Read the poster decisionThe making-kit sleeve turns the bracket into a generous frame. A direct label says what the object is; the short phrase leaves room for play.
Read the packaging decisionThe program trades poster scale for paragraphs, margins and a calmer sequence. The visual language remains recognizable without overwhelming the text.
Read the editorial decisionA place to
begin again.
Bring the half-made thought. The question without an answer. The small thing you want to try.
Open Ends is an imagined arts week for sharing work while it is still becoming.
EXHIBITIONS